Pure materials and organic shapes help create an other-worldly atmosphere within the new waffle store „BLUB“ located in Stuttgarts neighborhood. Here, Interior and Product Designer Daniele Luciano Ferrazzano blends futuristic elements, such as untreated aluminium with soft and warm touches of purple-tinted walls, upholstery, and acoustic panels. A minimalistic aesthetic is achieved by infusing the idea of the crisp and soft appearance of waffles in colors and shapes. Furthermore, its manufacturing process is interpreted by using metal and patterns which reflect waffle irons. The custom-made furniture celebrates the natural beauty of shiny untreated aluminium in a subdued, yet playful and young way.